Social bookmarking is a new fashion developed by webmaster today in Search Engine Optimization which has brought up a new type of optimization trend called social media optimization. The idea of marketing your website through social bookmarking is also called social bookmarketing. In social bookmarking users add websites links to certain social bookmarking sites and share it with their friends , the process is of bookmarking is same as you do it on your browser’S favorites option. There are many websites which provide social bookmarking services. After you create an account you can add as many links as you want. The benefit of social bookmarking is that once you add site then you can access it from anywhere on internet So how is social bookmarking useful for SEO you ask? Social bookmarking sites are tagged based so when you add any site you also add tags along with it so that other can easily find your site. Here comes this major deal, search engines indexes these tags and the link so you get a free one way link by social bookmarking. If 1000 or so people add your site to their account then you are directly getting 1000 of free high quality backlinks which will bring you immense traffic and Pagerank in Google. However the tag used to ad the links should be choose carefully so that it gives correct result in search engine ranking. For example a gambling site should use a perfect keyword like Online Betting Gambling Sites, Poker Site, Gambling,Football Betting, etc so that the user and the search engines both find your site when they enter such keywords. The more you describe the tag the more your site’s information will be stored perfectly. Moreover if someone adds your sites then the bookmarking sites checks if that particular site is already added and if it is then it also adds the previous tags to new bookmark. So, its very important that you have a good planning of social bookmarketing because this new trend surely brings lots of traffic.
Social Bookmarketing and its benefits
May 23rd, 2007Using Traffic Exchange to increase Site hits
May 23rd, 2007You as a website owner can have the most highly technical website with very clean design selling very quality goods but without traffic your site will be of no use.
When someone tells about Traffic generation you will probably think of SEO, PPC Linking newsletter Opt-in lists, blogging, etc, while these are al important parts of traffic generation they usually require lots of time and money. However there are lots of other ways to by which you can generate lots of traffic in a very cost and time effective way which is called Traffic exchange or hits exchange. Although this is a good way but it works well for some sites whereas fails for some sites. So, you can check it if it works for you.
Traffic exchange works like this – you look at some ones sites and in exchange for that your website is seen by some one else. This can be varied in many ways but the basic is that you look at others and other look at yours.
But one thing you should remember that people who look your site and just another advertiser or website owner who are also selling products like you so its very hard that e-commerce or affiliate sites work in traffic exchange , but if your site is only giving information then this method is best to increase traffic.
What you should know before designing a website ?
May 23rd, 2007The most important thing that matters for a website is that it should content and rich and should give a good view at first impression. Before jumping into designing a website you first need to decide what message will you be sending to your audience? Whenever a visitors comes to your site, he first sees your homepage so it’S very important that you put a brief description of your site on the homepage. Though you should put much focus on your homepage but you should also try to attract visitors to deeper pages using good navigation structure and a well defined site map.
Every website owner who wants his website to make good business for him should focus on whole website rather than single pages. Websites owner’s first concern should be site’s whole structure. You should decide a good structure with your designer so that the whole site’s flow become easy and smooths to browse. A website should be uniformly designed, which differentiate a professional website from a amateur website.
The main problem of most website is of not having good navigation structure. Every visitor wants to find the information as easy and quick as possible. He doesn’t wants to keep looking for the information he wants. Besides, good navigation structure you should also put your contact address, email address on every required pages, so that visitors can contact you whenever they require. Always try to keep your site current and update it with each current information. Add daily articles and daily news anything which will attract regular visitors.
Every website owner should decide whether he will design his site on his own or will hire a professional website design. If you are going to hire any web designer then you should always check web design portfolio you find the experience of the web designer?
Designing website is not one time work; it requires long dedication and continuous maintenance.
Getting More out of Local Search
May 20th, 2007Do you have a physical business location, then having your site listed in local search can help you a lot , If you are a business owner who deals locally then its better to get into local search. Local search are better than what yellow pages is and it even does not cost you anything.
You can submit your site for free into the top local search sites and this will certainly brings you lots of new clients. People prefer doing business with companies which are based locally in their your area, so they try to find business in local search first than going to actual search engines and if some potential clients fins you on local search then you can make a good business.
The main local search engines every webmaster should focus is
- Google Maps
Google Maps is the best local search engines, you can find the full physical map of your locality and business in Google Map, after it was merged into Google Local, it now gives more enhanced results with more details about local business. Google Maps lets you ad business address of anywhere in the world and you can also find your business partners in any location too.
Millions of users search Google maps each day and when your you list your site in Google maps , people in your area are certainly going to find you or anyone searching business in your locality will too find about , so you have more chances of getting into top results in Google Maps.
Google Maps and Local search engine is absolutely important for any one doing business with a physical location , not only big business but a single person working from home too can get lots of benefits from Google Maps.
Need of User Interaction for Business Websites
May 20th, 2007Using Internet to know about your customers you may sometimes learn some new things about your company too. Sometimes you know that the money you are investing is half waste but you really don’t know which half is going waste
This may have come too late but now the corporate world has started to know the benefits it can get through Online marketing , so the CEO are spending more and more on internet marketing . Internet opens a very wide door to know and communicate with the customers. Now with permission based email, blogs and RSS feeds customers wants to know more and they want to talk directly with the leader of the company and this can surely help in getting fine pitches and products
Right more the 40 % US household is connected with internet and more and more are joining in. And with latest technologies like Broadband transferring data in faster speed, more new idea of customer interaction is sure to com up in future. Blogging and Social networking sites have already connected many companies with their clients and billions of dollars of business is done through these networks.
Any Webmaster working for a corporate site should realize the profit of user interaction and should build the site according to its targeted audience.
Benefits of Social Media
May 20th, 2007As a webmaster you write articles or get it written, it’S highly optimized and is full of keywords you require for your site but now the question comes how will users find it?
Since the advent of Web 2.0 user generated content and things like Citizen Journalism is getting more and more popularity. The main thing in these contents is that they are generated by ordinary people which make it so valuable.
More and more social networking and social news sites are coming up. Sites like Reddit, Digg, rojo,etc let user add unlimited number of content and also in turn gives a huge database of content for people who require these contents. On these sites users add the link, title and small description of the original content which is then linked back to the original source. Though you can add as much content you like but you will be only noticed when other users find it valuable and vote for your content. Once you get enough votes or diggs (Digg.com) then you have fair chance of coming at the top of these sites which will then bring you unlimited traffic.
Once you add your content into social news sites its good way that you track it with web analytic tools to see how many visitors you are getting from these sites. Social news sites are great source of putting content so , any webmaster before adding content should do a good search engine optimization of his article so that search engines bot too can find you in these sites.
The most important factor behind social news sites are the people or the users. You can never figure out what they will like and what will go ignored. The public opinion on any two articles can never be same. Once you submit the article you have to keep patience and see if you get more votes or diggs.